When Crocs first came into being, I had already owned a prototype pair of foam-injected slides from Italy. I thought they were the best invention since sliced cheese, until the soles wore out. Crocs were never my look, but the idea of a compostable, injectable foamy plastic is. Enter Balena.
They have worked with a number of fashion brands, as we point out here, and now Stella McCartney.
Their compostable, recyclable, and biobased material embodies the shared vision between Balena and Stella McCartney: a future where innovation meets circularity to create truly sustainable design.
This collaboration is a milestone for Balena and for the future of materials.
Kitty Shukman
“It’s proof of how far we’ve come and how much further we can go together,” says Balena founder David Roubach:
“When I started Balena, one of my dreams was to collaborate with Stella McCartney—a true pioneer in sustainable fashion. Today, I’m proud to share that this dream has become a reality. Our groundbreaking material, BioCir® Flex, is now featured in Stella McCartney’s S-Wave Sport trainers, part of her Autumn 2025 collection.
Read more about Balena here.
